WebP is coming, Could Replace JPG
Move over JPG, make way for… WebP? WebP is an image file format focused on improving compression of the lossy images like JPGs.
WebP aims to lower file sizes and in turn reduce download times while still retaining a certain level of quality.
Sitepoint notes that people want faster-loading sites and, currently, images make up a majority of many web page downloads. WebP seems like a natural fit.
Not So Fast
But don’t expect to see WebP popping up everywhere just yet. No major browsers support the format yet (though Google is working on a webkit solution for Chrome). Furthermore there are indications that file size reductions also cause somewhat noticeable quality reductions as well.
While it appears WebP has a few fatal flaws, the ball is rolling. Gonna keep an eye on this one…